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Thanks, Brooks!

January 21, 2013

Back in the fall, Brooks (@brooksrunning) put out a call on Twitter for any of its followers to contact them for a special surprise gift. With their sneakers sitting next to me, I decided to answer and see what was in store. A representative responded in short order and explained that they simply wanted to show gratitude to some of their many fans. They did not ask for proof that I already owned any of their products, nor did I promise to buy anything further. Less than two weeks later, a package showed up at my doorstep with some nice goodies! It included a water pouch, wristband, sticker, and a friendly note. In these days of huge businesses with horribly frustrating customer service and public interactivity, this was a very welcomed gesture. The “stuff” is nice, but the effort itself is far more appreciated. It is quite heartening to see Brooks, along with many other sneaker companies,  trending in this direction.

The Brooks slogan of “Run Happy” continues to put a smile on my face and plainly echoes my love for running. So to Brooks, thank you. To everyone else, run happy!

Thanks, Brooks! #runhappy

Thanks, Brooks! #runhappy

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4 comments

  1. Why couldn’t I have been in on that deal???

    Love my Brooks, too…and the slogan. When I bought them I felt as if I was joining a sacred brotherhood of athletes…


  2. What an awesome surprise! That’s a great way to reward loyalty.


    • It was super nice. And really, I could have been any person who follows them and was on Twitter at that moment. As it were, I have been wearing Brooks for a long time. Worked out great!


  3. What an enjoyable read! More companies should be so trusting & appreciative of their customers 🙂 Thankx for sharing!



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